Amid surges in user growth and revenue, Reddit is eyeing commercial growth in lower funnel campaigns, consumer insights, and its yet-to-be-monetised AI search product.
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Welcome to the Brief, The Media Leader’s round-up of media news.
Jungle Creations, a London-based social and influencer publishing agency, has announced the opening of its first office on King Street in Manchester city centre, signalling its intention to invest in northern talent.
Calls for a ban on social media for under-16s are rooted in ideology, not impact. That truth does nothing to diminish the urgency of addressing the impact of social media on children’s mental health, writes Nicola Kemp.
Quibi failed because it sought to launch a mobile-first premium product while remaining anchored to an ad-funded media logic that was already fracturing. The future of short-form won’t make the same mistake.
Welcome to the Brief, The Media Leader’s round-up of media news.
The News Broadcasting commercial director and the Octave MD join host Jack Benjamin to discuss audio’s transition to video, Octave’s new AI product, and why digital audio is undervalued in the current market.
‘The Housemaid’, ‘Hamnet’, ‘Avatar: Fire and Ash’, and ‘Marty Supreme’ all performed well in UK cinemas. ‘Melania’ did not.
WACL’s campaigning co-chair offers practical steps to remove barriers, advance gender equality and create better workplaces for all.
Pearl & Dean’s award-winning Wild Spaces series has raised over £130,000 for National Parks. But it doesn’t mean the credits are rolling just yet, says CCO, Clare Turner.