Is the US-owned Comcast a ‘white knight’ riding in to save British commercial TV? Medialab’s director of Advanced TV looks at the potential sale of ITV’s studio arm to Sky.
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In spite of economic uncertainty, Outsmart, the trade body for the OOH industry, has reported growth within the industry for Q3.
Digital subscriptions will be priced at £16 per month or £144 per year, though readers under the age of 35 will qualify for a 50% discount.
Agents such as OpenAI’s Atlas will sit between brands and audiences, controlling discovery, influencing consideration, and in many cases making the purchase decision. Don’t get filtered out says Mindshare UK’s head of futures and innovation.
The TV company’s latest Showcase event pushed advertisers to invest in Sky content on digital platforms, promoting its presence on competitors like YouTube.
The Media Leader’s daily round-up of news for Thursday 27 November 2025.
| Tim Bond
Ipsos’ associate director reflects on the takeaways from three action-packed days at the MRG conference.
Welcome to The Media Leader’s daily round-up of media news you might have missed and need to know for Wednesday 25th November.
Brands that win won’t be the ones with the nicest websites. They’ll be the ones the AI systems understand most clearly, trust most, and feel most confident recommending.