Welcome to The Media Leader’s live coverage of LEAD 2026, taking place today at the QEII Centre in Westminster. The Advertising Association’s centenary summit, hosted with ISBA and the IPA, brings together over 450 senior leaders from across the political, media and advertising landscape under the theme “Leadership Through Trust”.
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Top commercial breakfast programme Heart Breakfast with Jamie and Amanda (Global) grew its weekly reach by 5% year-on-year and saw a 5% quarter-on-quarter increase from Q3 2025, according to the latest Rajar figures.
Commercial radio has retained its audience in Q4, according to the latest Rajar figures. This quarter also saw records in online listening and audiences tuning into commercial radio for longer.
Following AA/WARC’s recent advertising spend forecast for January 2026, we look at predicted ad spend by medium for the coming year. AA/WARC forecasts Broadcaster VOD to have the strongest growth (increasing by an impressive 13.8% to £1.7bn). The next best sector is Total Digital, with an increase of 9% in 2026 (£42.8bn). The third best… Continue reading 2026 will be a strong year for BVOD
The rebrand signals the media giant’s strategy to accelerate innovative and data-led OOH infrastructure in the UK and Europe.
The Economist’s global head of advertising reflects on Tom Standage’s keynote at The Year Ahead.
What does the Whitehall editor of The Sunday Times have in common with Jeremy Clarkson? They appear to be the only two writers willing to scrutinise Reform UK, says Ray Snoddy.
In the aftermath of Davos and global events, Nick Manning calls on responsible governments to provide alternatives to the media baron-run platforms.
UK & Ireland MD Caroline Orange-Northey speaks to The Media Leader about how Pinterest’s recent layoffs are being conducted to ‘future-proof’ the business, and how the platform is looking to innovate its AI and commercial offerings.
Welcome to the Brief, The Media Leader’s round-up of media news.