More Opinion articles

Sponsor content: Dominic Mills casts a journalist’s eye over JICMAIL and finds that it offers a host of features — from journey planning to competitor analysis — that go well beyond the standard currency fare

From the demise of classic billboards, to funding for Outsmart, Nationwide’s Chris Ladd voices client concerns about the future of outdoor advertising.

Publishers must look within themselves to build compelling propositions that will naturally attract more quality advertisers, writes Nick Welch.

With creativity losing its mojo and claims that brands with purpose outperform those without, Dominic Mills has a proposal for Peter Field and Les Binet.

AI has endless potential – but that makes strategy all the more important, writes The Trade Desk’s Ilona Lubojemska.

Partner content: Cannes 2019 saw the competitive advantage of creativity called into question amid the rise of sales activation, writes Arif Durrani.

Raymond Snoddy examines Nick Clegg’s PR démarche as he pleads for mild regulation.

It is time to debunk the notion that women’s sport receives less recognition than men’s, writes Amy Fox.

Away from the incomprehensible chatter of the panel discussions, Jury President Tracey Follows witnessed brands moving conceptual ideas into genuinely purposeful activity for people in the real world.

From the anti-progressive reaction to Alexander Nix’s invitation, to Unilever’s self-fulfilling spin cycle, Dominic Mills saw missed opportunities at Cannes.