Jim Marshall wonders why Will & Kate’s big day wasn’t a major digital event… Did the Royals miss a trick? What about a ‘My big fat Royal Wedding’ Facebook page, some stories about the stag do and after party, and royal twittering
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Greg Grimmer, partner, Hurrell Moseley Dawson & Grimmer, encourages British dotcom successes to go global…
Simon Andrews, founder of the full service mobile agency addictive! (and a chair at this year’s Media Playground event), on the four ‘megatrends’ driving the digital space…
Raymond Snoddy wonders whether the US President was too busy on Friday watching the Royal Wedding to be bothered about matters such as Al Qaeda…
Mungo Knott, insight director at Primesight, on why outdoor is well placed to deliver against demanding marketing objectives in these challenging times…
James Whitmore, managing director of Postar, on the unintended consequences of measuring “quality”…
Alex Hunter, the IPA’s finance director, on the rewards and risks of social media advertising…
Pilar Barrio, head of social at MPG Media Contacts’ social media arm Socialyse, provides six tips for integrating social media into your marketing communications…
Raymond Snoddy: “It takes less than two minutes on Google to find out who the mystery, married actor in the Wayne Rooney prostitute case is… A child could work it out – particularly a child.”
Raymond Snoddy on what is becoming an increasingly controversial issue but something which most people barely know exists – search engine penalties. Is it time to extract from the mighty Google greater search engine transparency and fairness?