Ahead of our Media Playground 2011 event tomorrow, Newsline and online research company Toluna have teamed up to launch a series of questions to find out what people really think about the digital world (including social media, connected TV, m-commerce and privacy). Using the Toluna QuickSurvey’s system (which officially launched today!), here are a few of the highlights…
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2011 has seen a lot of hype around internet connected (or smart) TV sets. Some believe it will be revolutionary – a leap as significant as the move from black and white to colour TVs. Others are more cautious, viewing it as an interesting development but not game-changing. As with many things, the truth probably lies somewhere in between.
365.3 million unique visitors went online in Europe in April 2011, for an average of 24.2 hours per person, according to new comScore data.
The US eReader market has seen more than 60% growth this year and has more than quadrupled since 2009.
IPTV subscriptions are expected to grow to 70 million by 2014, according to research from SNL Kagan.
Between 2010 and 2015, a total of 888.7 million media tablets will be sold, according to new IHS iSuppli (NYSE: IHS) research.
Russ Budden gives a profile of Big Budget Holders. “An appreciation of what motivates them is key to fully engaging with this affluent bunch – once convinced to part with their wonga, the sky’s the limit for this wealthy, spendthrift group!”
Video on demand (VoD) has seen a rise in viewing – up 11% in 2010, according to the multi-screen media measurement service provider Rentrak.
Future Foundation’s Richard Nicholls: Happiness will be defined as social engagement, skill accumulation, professionalising one’s approach to one’s own needs, taking the steps most likely to lead to a healthier, wealthier life. At least, it will be on Facebook…
The percentage of US households with a TV has declined for the first time ever, according to Nielsen.