The issue on sale from 29 May will be the final edition of the weekly magazine, which Time Inc. said could not compete in an era where fashion news can be sourced online and through social media.
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Attention and emotion are the forces that drive memory encoding into the brain – exploiting it could help turn the fortunes of publishers around, writes Dominic Mills. Plus: ignoring GDPR.
Many magazines these days are merely springboards to the real money – and readers are targets to be turned into consumers.
Leading regional publisher Archant is keen to step up as the David to Facebook’s Goliath with a return to community centred content.
TAG’s Nick Stringer explains how the body is working with the Joint Committee for Web Standards in the UK to create a consistent approach to digital advertising standards across the US and UK markets.
Adtech firm Videology has filed for Chapter 11 bankruptcy protection this week, while setting up a deal to sell its assets to Amobee, a subsidiary of Singtel.
The Newsworks research, Planning for Profit, shows that increasing the share of budget in print to what is described as an “optimum level” would more than double current campaign PROI.
Following the publication of a new study from Newsworks, Brian Jacobs explains why media planners should take note.
In planning new measures that will undermine press freedom, the Labour Party is displaying a strange sense of priorities, flowing against the tide of both technology and history, writes Ray Snoddy.
In this week’s Media and Marketing podcast, host John Reynolds interviews Johnny Hornby, the founder of The & Partnership and Dan Clays, the UK CEO of Omnicom-owned media agency OMD.