More Digital articles

Online engagement by internet users is deepening, according to a new global and US report on the online landscape by The Nielsen Company. This increased engagement is in part a result of a shift toward video content and social networking as popular online subcategories, said Nielsen. Charles Buchwalter, SVP, research and analytics, Nielsen Online, said:… Continue reading “Online user engagement is deepening”

Phorm, the online behavioural targeting company, has launched a website “that hits back at the privacy pirates smear campaign” against its service.The ‘StopPhoulPlay’ site aims to set out Phorm’s defence amid on-going opposition that the advertising targeting system invades users’ ePrivacy and data protection rights.Phorm’s new site claims that “over the last year Phorm has… Continue reading Phorm fights back with new website

The BBC and commercial radio representatives are set to announce a new partnership initiative today, in a bid to secure the future of digital radio.The joint venture will see the BBC, RadioCentre and members from Global Radio, Bauer Media and GMG, establish a Radio Council, which will aim to bring the industry together in order… Continue reading BBC and commercial radio announce new digital partnership

Online discussion specialist Whitevector assesses the level of discussion around online shopping websites…Online shopping has generated a great deal of discussion since becoming a mass activity around the beginning of the new millennium. However, after the initial excitement died down, many online retailers had to face reality: whatever the practical logic of shopping online, many… Continue reading Whitevector Report: Consumer Conversations – Online Shopping Sites

The US market for online video is forecast to grow by 32% this year, rising from $531 million in 2008 to $699 million in 2009. According to the latest forecast from Magna, this growth will come as marketing budgets are being reduced across industries, leading advertisers looking to reach their consumers in a more targeted… Continue reading US market for online video forecast to grow 32% this year

Broadband information service Point Topic has increased its forecast for the number of fixed broadband lines in the world by the end of 2009 from 493 million to 496 million. The five-year forecast for the end of 2013 has gone up from 683 million to 695 million. Tim Johnson, chief analyst at Point Topic, said:… Continue reading Global broadband lines to reach 496m by end of 2009

Time Warner Cable has expressed an interest in acquiring video service Joost, which is actively seeking a buyer, according to reports.Joost was launched in 2007 by Janus Friis and Niklas Zennstrom, also the founders of Skype and Kazaa, in a bid to offer a more efficient and high-quality video service.However, the company has since struggled… Continue reading Joost puts itself up for sale

MediaTel NewsLine understands that Henry Lawson, president of DDS worldwide & chief operating officer for Europe, has left the systems and software provider Donovan Data Systems.Lawson was responsible for the management of DDS operations in Europe and also worked alongside the DDS chairman and chief financial officer to oversee its worldwide operations.He joined the company… Continue reading Henry Lawson leaves DDS

Media regulator Ofcom has warned that Project Canvas, the joint broadband TV venture between BBC, ITV and BT, could face a competition investigation.In its submission to the BBC Trust, Ofcom said Canvas could face the same regulatory scrutiny as Project Kangaroo, a VoD venture between BBC Worldwide, ITV and Channel 4, which was subsequently blocked… Continue reading Project Canvas could face competition investigation

UK companies are continuing to invest in search marketing as both paid and natural search continue to deliver, according to a report from Guava and Econsultancy. The third annual UK Search Engine Marketing Benchmark Report is based on a survey of more than 800 company and agency digital marketers. Search engine optimisation (SEO or natural… Continue reading UK companies continuing to invest in search marketing