The BBC and commercial radio representatives are set to announce a new partnership initiative today, in a bid to secure the future of digital radio.The joint venture will see the BBC, RadioCentre and members from Global Radio, Bauer Media and GMG, establish a Radio Council, which will aim to bring the industry together in order… Continue reading BBC and commercial radio announce new digital partnership
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Online discussion specialist Whitevector assesses the level of discussion around online shopping websites…Online shopping has generated a great deal of discussion since becoming a mass activity around the beginning of the new millennium. However, after the initial excitement died down, many online retailers had to face reality: whatever the practical logic of shopping online, many… Continue reading Whitevector Report: Consumer Conversations – Online Shopping Sites
The US market for online video is forecast to grow by 32% this year, rising from $531 million in 2008 to $699 million in 2009. According to the latest forecast from Magna, this growth will come as marketing budgets are being reduced across industries, leading advertisers looking to reach their consumers in a more targeted… Continue reading US market for online video forecast to grow 32% this year
Time Warner Cable has expressed an interest in acquiring video service Joost, which is actively seeking a buyer, according to reports.Joost was launched in 2007 by Janus Friis and Niklas Zennstrom, also the founders of Skype and Kazaa, in a bid to offer a more efficient and high-quality video service.However, the company has since struggled… Continue reading Joost puts itself up for sale
MediaTel NewsLine understands that Henry Lawson, president of DDS worldwide & chief operating officer for Europe, has left the systems and software provider Donovan Data Systems.Lawson was responsible for the management of DDS operations in Europe and also worked alongside the DDS chairman and chief financial officer to oversee its worldwide operations.He joined the company… Continue reading Henry Lawson leaves DDS
UK companies are continuing to invest in search marketing as both paid and natural search continue to deliver, according to a report from Guava and Econsultancy. The third annual UK Search Engine Marketing Benchmark Report is based on a survey of more than 800 company and agency digital marketers. Search engine optimisation (SEO or natural… Continue reading UK companies continuing to invest in search marketing
Media regulator Ofcom has warned that Project Canvas, the joint broadband TV venture between BBC, ITV and BT, could face a competition investigation.In its submission to the BBC Trust, Ofcom said Canvas could face the same regulatory scrutiny as Project Kangaroo, a VoD venture between BBC Worldwide, ITV and Channel 4, which was subsequently blocked… Continue reading Project Canvas could face competition investigation
We are getting to a point where we are measuring everything online and understanding very little, according to Adam Freeman, commercial director at Guardian News & Media.Speaking at yesterday’s ABCe Interaction event in London, Freeman explained that this is becoming a “real problem for businesses” adding that there are three key areas where measurement needs… Continue reading Adam Freeman: We’re measuring everything online and understanding very little
Telegraph.co.uk has become the most popular national newspaper site, according to new data released by ABCe.March saw the website’s total increase by 1.5 million unique user browsers, sending it ahead of its closest competitor. This is only the second time that The Telegraph’s online presence has come out on top. In April of last year… Continue reading ABCe March 2009: Sun Online’s dominance is short-lived
Giving an agency perspective on online audience measurement at yesterday’s ABCe Interaction event, Pete Robins, deputy chair, IPA Digital and founding partner of Agenda 21, said that although agencies have become better at handling online data, they still have a long way to go.“Data is the thing that will drive our industry – agencies are… Continue reading ABCe Interaction: Still room for agencies to improve
