AOL is set to rollout a new platform that adds social networking services like Facebook and Twitter to any website, broadcasting users’ activities in real-time to their friends.The social networking aggregator ‘Socialthing’ will be deployed across MediaGlow’s – AOL’s publishing arm – 75 sites, which will reach around 181 million users worldwide.Socialthing focuses on “activity… Continue reading AOL launches new Socialthing platform
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Online market research firm eMarketer estimates that 39% of UK internet users – more than 15.4 million people – will use social networks at least once per month in 2009.It predicts that growth will continue, though at slightly slower rates after 2010, and by 2013 the social networking population in the UK is expected to… Continue reading UK social networking population to reach 50% by 2013
Over 60% of Twitter users abandon the microblogging site after the first month, according to new data from Nielsen Online.The figures show that while Twitter continues to grow at an incredible rate, with usage up by more than 100% since March, the service fails to attract users in the long-term.Twitter currently has a retention rate… Continue reading Twitter users quit after first month
Online engagement by internet users is deepening, according to a new global and US report on the online landscape by The Nielsen Company. This increased engagement is in part a result of a shift toward video content and social networking as popular online subcategories, said Nielsen. Charles Buchwalter, SVP, research and analytics, Nielsen Online, said:… Continue reading “Online user engagement is deepening”
Phorm, the online behavioural targeting company, has launched a website “that hits back at the privacy pirates smear campaign” against its service.The ‘StopPhoulPlay’ site aims to set out Phorm’s defence amid on-going opposition that the advertising targeting system invades users’ ePrivacy and data protection rights.Phorm’s new site claims that “over the last year Phorm has… Continue reading Phorm fights back with new website
The BBC and commercial radio representatives are set to announce a new partnership initiative today, in a bid to secure the future of digital radio.The joint venture will see the BBC, RadioCentre and members from Global Radio, Bauer Media and GMG, establish a Radio Council, which will aim to bring the industry together in order… Continue reading BBC and commercial radio announce new digital partnership
Online discussion specialist Whitevector assesses the level of discussion around online shopping websites…Online shopping has generated a great deal of discussion since becoming a mass activity around the beginning of the new millennium. However, after the initial excitement died down, many online retailers had to face reality: whatever the practical logic of shopping online, many… Continue reading Whitevector Report: Consumer Conversations – Online Shopping Sites
The US market for online video is forecast to grow by 32% this year, rising from $531 million in 2008 to $699 million in 2009. According to the latest forecast from Magna, this growth will come as marketing budgets are being reduced across industries, leading advertisers looking to reach their consumers in a more targeted… Continue reading US market for online video forecast to grow 32% this year
Broadband information service Point Topic has increased its forecast for the number of fixed broadband lines in the world by the end of 2009 from 493 million to 496 million. The five-year forecast for the end of 2013 has gone up from 683 million to 695 million. Tim Johnson, chief analyst at Point Topic, said:… Continue reading Global broadband lines to reach 496m by end of 2009
Time Warner Cable has expressed an interest in acquiring video service Joost, which is actively seeking a buyer, according to reports.Joost was launched in 2007 by Janus Friis and Niklas Zennstrom, also the founders of Skype and Kazaa, in a bid to offer a more efficient and high-quality video service.However, the company has since struggled… Continue reading Joost puts itself up for sale
