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The rise of internet television signals the evolution of traditional TV rather than its death, according to Xtreme Insight analyst Lucy Wright.Speaking at last week’s MRG Evening Meeting, Wright said that the common perception that traditional TV is dying is not true, instead TV is actually evolving, with consumers “watching more TV than we were… Continue reading MRG Evening Meeting: The rise of internet TV

Member communities – which includes social networks and blogs – has become the fourth most popular category online, visited by over two-thirds (67%) of the global online population according to new research from Nielsen.John Burbank, CEO of Nielsen Online, said: “Social networking has become a fundamental part of the global online experience.“While two-thirds of the… Continue reading Social networks and blogs increase in popularity

Member communities – which includes social networks and blogs – has become the fourth most popular category online, visited by over two-thirds (67%) of the global online population according to new research from Nielsen. John Burbank, CEO of Nielsen Online, said: “Social networking has become a fundamental part of the global online experience. “While two-thirds… Continue reading Social networks and blogs increase in popularity

UKTV has signed a deal with BSkyB’s Sky Player service that will see its portfolio of newly-rebranded channels such as Eden made available online for the first time.Sky Player is set to offer its subscribers on-demand content from UKTV’s factual service Eden and entertainment channel Gold from tomorrow, according to reports.The VoD subscription-based service, which… Continue reading Sky Player and UKTV sign new VoD deal

January 2009 data from the comScore Video Metrix service shows that US internet users viewed 14.8 billion online videos during the month, representing an increase of 4% versus December 2008. YouTube led the growth charge, accounting for 91% of the incremental gain in the number of videos viewed versus December, as it surpassed 100 million… Continue reading US internet viewers watched 14.8bn online videos in January

IPC has unveiled its glossy magazine’s new-look website womanandhome.com with a new design, new advertising format and “a more glamorous look and feel”.The new website, which is tailored to its affluent 40-plus audience, offers easier navigation and more content across its main channels – food, hair and beauty, diet and wellbeing, and fashion.Womanandhome.com also has… Continue reading woman&home website unveils new look

Facebook is the brand most searched for by UK internet users, according to new research from online intelligence service Hitwise.During the 12 weeks ending 3 January 2009, 1 in every 42 UK internet searches in the UK included the term ‘facebook’, Hitwise said.Facebook received 52% more searches than the second most popular brand, YouTube. The… Continue reading Facebook is UK’s most searched for brand

Video-on-demand (VoD) libraries and widgets will be the first generation of video services driving adoption of connected television experiences in the U.S., according to a new report from Parks Associates. Parks Associates said that consumer electronics manufacturers and service providers will benefit from higher margins and ARPU generation in providing these web-like experiences via the… Continue reading Strong US interest in VoD libraries and TV widgets

The debut mobile ad spend study from the Internet Advertising Bureau and PricewaterhouseCoopers will be without data from Google after it refused to submit revenue figures.The report, due out in April, will provide information about the overall size of the market as well as which sectors are spending on mobile.Google has a global policy which… Continue reading Google will not submit revenue figures for IAB/PwC mobile adpsend study

The Internet Advertising Bureau (IAB) has launched new guidelines for online behavioural advertising.Drawn up in collaboration with key players in behavioural advertising, the Good Practice Principles are the UK’s first self-regulatory guidelines for companies that collect and use data in this way.Supported by the Information Commissioner’s Office (ICO), the independent data protection regulator, the Principles… Continue reading IAB launches online behavioural advertising guidelines