Carlton and Granada’s proposed £2.6 billion merger has been referred to the Competition Commission on the grounds that it could potentially lead to a “substantial lessening of competition” in the market for TV airtime sales.Trade and Industry Secretary, Patricia Hewitt, today confirmed the decision, which will end hopes that a lengthy investigation in to the… Continue reading ITV Merger To Be Investigated By Competition Commission
CMR/TNS reports that total ad spending for 2002 came in at $117.3 billion, compared to $112.5 billion in 2001 as a result of “a strong second half reflecting the vibrant network upfront, the elections and holiday spending.”Also On MediaTel Insight Today…Future Network Acquires French Computer Mags DivisionOn the same day that it reported pre-tax profits… Continue reading MediaTel Insight: US Adspend Rises 4.2% In 2002
UK advertising expenditure rose by 4.9% year on year during the fourth quarter of 2002 to £3.7 billion. This brings total adspend for the year to £13.9 billion, an increase of 0.8% on the previous year. The latest figures compiled by the World Advertising Research Centre for the Advertising Association show that outdoor was the… Continue reading Fourth Quarter Sees Boost To UK Adspend
US advertising spend rose by 4.2%, according to new figures from CMR/TNS Media Intelligence. The group says that this growth was stronger than had been expected. CMR/TNS reports that total ad spending for 2002 came in at $117.3 billion, compared to $112.5 billion in 2001. The growth is a result of “a strong second half… Continue reading US Adspend Rises 4.2% In 2002, Finds CMR
2002 was a difficult year for internet businesses in the US and a new report from Webmergers claims that little more than $23 billion was spent on acquisitions, a decline of 70% on the previous year. Increased consolidation in the sector ensured that dealmaking remained active with 1,087 internet companies changing hands. This was equivalent… Continue reading Internet Dealmaking Remains Prevalent In 2002
Around 20% of mobile phone users will soon have handsets capable of receiving multi-media messages (MMS), according to a study by Continental Research. The Winter 2003 Mobile Phone Report shows that 4% of mobile phone users already have phones capable of sending and receiving photo-messages, with a further 14% likely to get the feature when… Continue reading Multi-Media Messaging Shows Potential For Advertisers
Despite the prospect of war and fears of a double-dip recession, there was a general mood of optimism at the AAAA Media Conference in New Orleans last week. Of late, industry observers have been divided over the state of the advertising business. Jack Myers has insisted that the US market is experiencing ‘sustained upward momentum’… Continue reading AAAA Chief Upbeat On Ad Outlook
Europe is all set to compete with the US for e-commerce supremacy, according to a new report from AOL Europe and RoperASW. The second annual Cyberstudy on E-Commerce surveyed home internet consumers in the UK, France, Germany, the US, Canada and Brazil. It found that online shoppers in the three European countries had spent an… Continue reading European Consumers Increase Online Spending
The Online Publishers Association has announced the formation of a European branch that will include ten of the continent’s leading web content providers. Online Publishers Association Europe aims to follow the mantra of its US counterpart and “promote the internet as an effective advertising medium for marketers and a sustainable media business for publishers.” Founder… Continue reading OPA Europe To Represent Leading Internet Publishers
New figures from Gartner Dataquest show that global handset sales totalled 122.6 million in the three months ending December 31. This took the annual sales to 423.4 million, an increase of 6% over 2001. “Consumers embraced a variety of innovative handsets, especially those with colour screens, rather than delaying replacement purchases because of an ongoing… Continue reading Worldwide Mobile Sales Up 6% In 2002
