WPP CEO Sir Martin Sorrell, speaking at the World Economic Forum in New York, has said that he sees no signs of a recovery in the global economy or advertising market despite the upbeat forecasts of some commentators at the World Forum. “I’ve seen no blue sky or green shoots. Nothing tells me the global… Continue reading Sorrell Sees ‘No Blue Sky’
More Industry News articles
Advertising revenue at Chrysalis Radio fell by 11.8% from September to December 2001, the group’s AGM was told this morning. “This in part reflected trading difficulties associated with the events of 11 September, but more importantly reflects the prevailing difficult economic conditions for the advertising market and the challenging comparables from the year before, when… Continue reading Chrysalis Radio Revenues Turn Positive
The very tough trading conditions in the US hi-tech advertising market continue, according to figures for United Business Media’s (UBM) CMP Media, released this morning. The group says that advertising page volumes at CMP declined by 38.3% in December 2001; in November volumes fell by 39.8%. This suggests that the decline is stabilising, but in… Continue reading US Hi-Tech Ad Market Remains Weak, According To CMP Figures
Publicis Groupe have announced the acquisition of Japanese marketing services agency Gravitas, to be immediately re-branded as Publicis Dialog and merged with Publicis Japan’s existing operations. Sloan Carr, CEO designate for Publicis Japan commented: “Joining the Publicis network is a great match for Gravitas for two reasons: complementary businesses and shared philosophies. Since our firm… Continue reading Publicis Makes It Big In Japan
ITV partners, Carlton and Granada, were among the worst performers in yesterday’s media market. The former saw shares fall 8.29% to close at £1.88, while the latter was down 5.35% to finish at £1.19˝, a loss of 6žp on the day before.Cable and Wireless saw shares fall 3.80% yesterday to close at £2.59ź following speculation… Continue reading Sharewatch
Its not just you getting old, those whippersnappers in advertising are getting younger, as recent IPA research has proved. But with the middle aged population growing, Anna Wise, editor of MediaTel NewsLine, asks whether the industry should be letting the experienced hands walk away.The fact that baby-boomers are coming of age has not come as… Continue reading Talking About My Generation
Advertising revenue at Chrysalis Radio fell by 11.8% from September to December 2001, the group’s AGM was told this morning.“This in part reflected trading difficulties associated with the events of 11 September, but more importantly reflects the prevailing difficult economic conditions for the advertising market and the challenging comparables from the year before, when our… Continue reading Chrysalis Radio Revenues Turn Positive
The BBC has appointed Jana Bennett as its new director of television with a brief to oversee output across BBC1, BBC2 and the new digital channels, BBC3 and BBC4.Bennett will take up her new role in April and succeeds Mark Thompson, who left last year to become chief executive of Channel 4 (see Thompson Takes… Continue reading BBC Appoints New Director Of Television
Jazz FM has announced that its first digital outside broadcast will be aired on digital multiplexes owned by the MXR group and will transmit to a potential 25 million digital listeners across the UK.The concert, which will take place on 23 February, is the first in a series of digital events planned by Jazz FM… Continue reading Jazz FM To Broadcast Digital Concert
Orange’s “Palm of Hand” poster advert was the most memorable and recognisable poster of 2001, according to research commissioned by Maiden Outdoor.The poster, which was created by Lowe Lintas, planned by Media Planning and bought by Posterscope, was recognised by 70% of those who took part in the survey, with 90% of respondents, aged between… Continue reading Orange Tops Most Memorable Poster Survey
