A new white paper from Radiocentre and MTM found that ad-supported radio, podcasts and music streaming now reaches 76% of UK adults weekly, with commercial audio’s market share accounting for 90% of total listening.
More Newsline articles
David Bouchier sat down with senior reporter Jack Benjamin to discuss how the pay TV operator is innovating to integrate FAST channels, sit at the intersection between sport and SVOD, and move beyond video.
Ads chief Priya Dogra discussed the ingredients behind Sky’s success and why the industry needs to collaborate to simplify TV for advertisers and consumers alike.
Natasha Matos-Hemingway discussed how Shahid responds to market needs, leaning in on fandom and striking a balance between its different offerings.
NPAW’s Till Sudworth discussed the challenges of live sports on OTT at Connected TV World Summit.
Stop treating social as an add-on to your TV or digital OOH campaign. Not only should social be part of a brand’s strategy, it should be the strategy.
Whatever you think of Neil’s past commentary, he deserves praise for admitting he was wrong. Unlike our former prime minister…
At a Thinkbox event last week, head of research Anthony Jones contextualised YouTube as a growing platform on TV sets with ‘highly skewed’ viewership.
It’s time to call time on the fear, apathy and defensiveness that still surround equality in the media industry.
RSMB will build and maintain the system.
