More Tv articles

How can brands navigate a festive World Cup and capitalise on a big year in sport?

Global revenues from over-the-top (OTT) TV episodes and movies will grow by more than 65% over the next five years, new research has found.

BARB’s Justin Sampson calls for the participation of online streamers in the next stage of development for the UK’s TV audience measurement body..

Yes, we need to prepare for the worst case scenario, but there is a positive future for C4 that is not beyond the realms of possibility, writes David Price.

Nielsen has expanded deduplication of CTV audiences to include new smart TV models.

Caution advised as ITV and others enter ‘Web3’, the metaverse and the NFT market.

The only thing that will get Rupert Murdoch’s attention is if the advertisers no longer turn up.

ISBA has launched the third phase of Origin, its cross-media measurement initiative, which aims to move the project from concept to build stage.

Without a mainstream platform, Piers Morgan looks diminished. The ‘global’ reach of his content is worth very little, writes Nick Manning.

Tesco and Channel 4 discuss how TV can translate to brand growth.