In brief: Sky Sports has launched a fully integrated campaign with tailored spots across TV, OOH, radio, social, direct mail and in-store activations ahead of the kick-off of the Premier League season.
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Revenue for Sky decreased 13.8% to $4.5bn in Q2, parent company Comcast reported in its earnings.
CEO Carolyn McCall confirms that streaming service ITVX will launch in November.
Candidates avoiding TV for fear of being ‘left-behind’ should reconsider.
Some TV series could benefit from a remake, but others definitely couldn’t.
In brief: Sky’s streaming TV, Sky Glass, will be available in Ireland from 25 August.
In brief: The UEFA Women’s Euros semifinal between England and Sweden last night averaged 6.72 million viewers on BBC One, according to overnight BARB figures.
Off the back of a successful opening weekend for spy-thriller The Gray Man on Netflix, the streaming giant is cementing plans to turn the film into a franchise.
In brief: Colgate Max White Ultra will be the exclusive sponsor of Married at First Sight UK across linear, digital and social.
In brief: Motorway, the used-car marketplace, will co-sponsor BT’s broadcast of Premier League, UEFA Europa League and UEFA Europa Conference League for the 2022/23 season.