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Thinkbox has commissioned renowned advertising strategist and The Media Leader columnist Laurence Green to produce a study of what prevents advertising from reaching its full creative potential.

RTL Group’s adtech development unit Smartclip has launched a fully programmatic ad break for addressable TV, which would give European broadcasters the ability to target audiences across the continent.

Nadine Dorries’ Friday Night with Nadine chat show on TalkTV did not breach the Broadcasting Code over impartiality rules, Ofcom has ruled.

BBC senior management’s recent behaviour towards their staff not only shows a lack of common courtesy, but a harsher culture that comes from the very top.

Vanish, the Reckitt detergent brand, will launch its Channel 4 Diversity in Advertising Award-winning campaign the help of £1m commercial airtime it won as first prize.

With the growth in mobile, TV broadcasters should look at content and technology that can accompany viewers across screens to avoid media breaks.

Telecoms brand O2 has bought a special ad break during ITV1’s Saturday-night primetime show Saturday Night Takeaway in which its brand mascot Bubl will surprise viewers by interrupting ads for Google and easyJet Holidays.

In brief: BBC Studios has launched a bespoke in-house global advertising sales function to drive revenue across its branded social media platforms.

The BBC will always have many enemies with a commercial interest in its downfall. It would be wise, then, for it not to estrange its supporters.

The Government’s proposed Media Bill brings new reforms to UK TV and radio to enable public service broadcasters and commercial radio stations more power to compete with streaming giants.