Certain demographic audience segments are becoming harder and harder for media researchers to reach. But why? And what can be done to tackle it?
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The deadline closes on Friday 22 September for The Media Leader’s inaugural Top 50 Women Gamechangers in TV.
Global streaming platforms Netflix, Disney+, HBO and Paramount+ are forecast to receive an equal share of income from advertising and subscriptions by 2029.
The potential benefits to audiences, PSBs and the wider market are “uncertain”, the UK’s broadcast regulator announced this morning.
GB News has breached British broadcasting rules for the third time, Ofcom has ruled, after the broadcaster aired a political chat show in which two MPs were the presenters.
Britain’s major public-service broadcasters (PSBs) will launch a free, Internet-only TV service next year for broadband-only homes.
What does a former TOWIE star, industry royalty and a Love Island contestant-turned-influencer have in common?
Culture Secretary Lucy Frazer should be commended for working to tackle ‘Slapps’, but we’d be in good hands if Sir Chris Bryant takes the reins to finish the work.
On the Beach and KFC’s sponsorships of ITV programmes resulted in the most positive effects when combined with regular TV spot advertising.
AVOD revenue growth is expected to outpace SVOD, though at a slower rate than previously expected, due to slower than expected rollouts of hybrid AVOD-SVOD platforms.