More Tv articles

Living circumstances might be “more likely” to indicate purchase preferences than age demographics, new research has found.

Media strategists need to plan for distraction and use visual and auditory attention together.

Rupert Murdoch is stepping down as chairman of the boards of News Corp and Fox Corp, effective mid-November, ending an unprecedented seven-decade career as one of media’s truly iconic global figures.

The Russell Brand allegations remind us why scale in media matters. Without being part of the so-called ‘mainstream media’, how else can journalists hold the rich, famous and powerful to account?

The Guardian has launched its “biggest European campaign” to reinforce its three-year strategy and coincide with the digital launch of The Guardian Europe.

Barb, the industry’s TV audience measurement body, has upgraded its Application Programming Interface (API) to include BVOD, SVOD, video-sharing and non-TV device data.

Sky has urged the UK government to commit to five key policy priorities in order to inject an extra £10bn into the UK economy.

Certain demographic audience segments are becoming harder and harder for media researchers to reach. But why? And what can be done to tackle it?

The deadline closes on Friday 22 September for The Media Leader’s inaugural Top 50 Women Gamechangers in TV.

Global streaming platforms Netflix, Disney+, HBO and Paramount+ are forecast to receive an equal share of income from advertising and subscriptions by 2029.