The best performance in yesterday’s media market came from Carlton, which saw shares rise 4.65% to finish at £2.25, after releasing stronger than forecast full year figures and announcing a more aggressive target for cost cuts (see Carlton Losses Mount As More Jobs Go).Granada, which released its end of year results last week revealing losses… Continue reading Sharewatch
BT has had a number of complaints against advertising of its Anytime service upheld by the ASA. Complainants were unhappy with the fact that despite advertising that suggested customers could surf the internet as much as you liked for a fixed price, there were restrictions on the offer and heavy users were penalised.Objections were made… Continue reading ASA Questions BT’s “Anytime” Claims
Chime Communications, owner of advertising agency HHCL and financial PR firm Bell Pottinger, has made a gloomy assessment of the current market situation, but is confident of its own future in the light of a recent cost-cutting drive.“Whilst we can see no improvement in market conditions at the moment, we believe that Chime is well… Continue reading Chime Strikes Glum Note On Market Conditions
Regional newspaper group Johnston Press has acquired travel publishing company, Days Out UK and plans to integrate the business into its regional newspaper and online publishing activities.The acquisition will give Johnston Press access to the travel publisher’s database of UK visitor attractions and special events as well as its principle publication, Days Out UK. Based… Continue reading Johnston Press Acquires Travel Publisher
ITV Digital’s future is likely to involve partnerships, according to Carlton chief executive Gerry Murphy, but to what extent they will be with rival BSkyB is still not clear.At the release of Carlton’s full year results yesterday (see Carlton Losses Mount As More Jobs Go), Murphy spoke of the Government’s digital action plan as “encouraging”… Continue reading ITV Digital May Form Partnerships
A much higher percentage of the affluent in the UK are likely to have internet access at home than the national average, but the AB’s uptake of digital TV seems to mirror the rest of the nation, according to the key findings of the 6th wave of VIPer research.Despite having the disposable income to afford… Continue reading ABs Embrace The Internet, Says VIPer
BMP DDB chairman Chris Powell has today called on the Government to ban all tobacco advertising saying that it is bringing the industry into disrepute.In a speech to MPs and peers at the All Party Parliamentary Group on smoking in the Houses of Parliament today, Powell was expected to say that tobacco advertising legitimises smoking… Continue reading BMP DDB Chairman Calls For Tobacco Ad Ban
The best performance in yesterday’s media market came from UBC, which saw shares jump 30.63% to close at 34źp, after the company said that it was positive about the future, in spite of the uncertain business environment.Cordiant issued its second profits warning in three months yesterday and announced further job losses, taking the total number… Continue reading Sharewatch
Channel 4 is restructuring its Commercial Development division in an attempt to strengthen its relationship with independent producers and generate new revenue streams.The division, part of Channel 4’s commercial arm, 4 Ventures, is to be renamed Consumer Products and will continue to be overseen by Channel 4’s managing director of marketing, Polly Cochrane.Cochrane said: “The… Continue reading C4 Restructures Commercial Development Division
Audited figures are the oil that makes the cogs of the advertising industry machine run smoothly. But should a lack of accountability keep newer forms of advertising on the sidelines, or should advertisers have the courage to encourage innovation, asks Anna Wise editor of MediaTel’s NewsLine.One of the major issues faced by younger media such… Continue reading Advertising By Numbers
