More Agencies articles

Lauren Ogúndèkó has left Bicycle, which she co-founded last year, to become chief digital officer at Initiative, The Media Leader can reveal.

In brief: Global CEO of Dentsu International Wendy Clark has left the company and will be replaced by a “restructured leadership” apparatus.

Sarah Baumann, managing director of VaynerMedia, has left the agency after three years in the role.

In brief: Wavemaker UK has won JML’s media account following a competitive pitch. 

In brief: Havas Entertainment has become Rémy Cointreau UK’s media agency of record for the UK and Ireland following a three-way competitive pitch. 

Being early and flexible is the key to planning media during a festive season with a cost-of-living crisis and a World Cup around the corner.

Gen Alpha represents a distinct switch in the norm, powering a more ‘lean-in’ music consumption from earlier ages.

The British Heart Foundation got seven mainstream advertisers to interrupt their own radio ads for a “disruptive” campaign last month, but how did they get the brands to agree?

The cost-of-living crisis has started to impact high-income households since April, new data has found.

Pitching is a critical part of the industry but it’s been broken for years. Making it fast, ruthless, and public would go some way to improving the experience.