Writing in Campaign in May 2006, Ian Darby commented: “On the whole, it’s refreshing to see an agency from outside the top ten triumph in such a big pitch, apparently on the back of strong strategic thinking. Let’s just hope these ideas amount to more than a pile of Barclays.” *
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Aegis Group has reported a 20% rise in underlying pre-tax profits to £58.9 million in the first half of the year.
Low performance indicators and ongoing uncertainty around sovereign debt has led to downward revisions to global growth expectations, which will impact European ad agencies, according to BofA Merrill Lynch.
HMDG has appointed Lisa Rokny as the agency’s first marketing director. She will be responsible for the company’s marketing output and business development efforts.
The IPA’s new Digital Business Group (DBG) aims to cater for and support those agencies for whom digital marcomms represents just one aspect of a deeper integration of technology into business. Chris Thurling, founder and managing director of 3Sixty and co-chair of the IPA Digital Business Group, explains…
Aegis Group has acquired an initial 75% of the share capital of MediaVest Manchester.
According to a research report from the Bank of America, “the approach for Synovate by Ipsos has underlined the strategic attraction of Aegis’ assets and sharpened focus on its sum-of-the-parts”.
WPP provided a positive statement this morning, upgrading its 2011 forecasts to growth of over 6% rather than the 5% previously forecast.
Pilar Barrio, head of social at MPG Media Contacts’ social media arm Socialyse, provides six tips for integrating social media into your marketing communications…
WPP shares have fallen c10% over the last month, reflecting concerns over global macro risks, commodity cost inflation and the potential fallout from the Middle East and Japan, according to BofAML.