New retail-focused technologies from Maxus aim to show how tech is changing the in-store experience for consumers and the impact on buyer behaviour.
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Are publishers really ‘dividing church and state’ by accepting native advertising alongside their editorial? Dominic Mills thinks we all need to relax a bit.
Outdoor advertising is in rude health – but what’s behind the success, and what innovations can we expect to see in the future? Newsline asked Mike Baker, CEO of the Outdoor Media Centre, to explain…
Bauer Media UK has appointed ex-Warner Group and LoveLive executive Sam Jones as managing director, digital.
Google sites were the most visited websites across laptop/desktop and mobile in March 2014, with 47 million monthly visitors racking up 22 billion minutes of browsing time, according to Ofcom’s Communications Market Report.
Clients are rightly demanding more transparency in digital advertising, writes Infectious Media’s Daniel de Sybel – but are they focused on the right type? It’s time to make some clear distinctions.
Serving as a brand extension of Mirror Online, Mirror Matches hopes to create an additional source of revenue by capitalising on its digital audience, as well as throughout its portfolio of national and regional newspaper titles.
More than ever before clients are demanding content for their online platforms – but is Starcom MediaVest Group right to build them a machine that automatically serves up pre-existing material? Dominic Mills is not convinced.
June saw 260 million requests to BBC iPlayer, according to the BBC’s latest performance pack.
As Rajar releases the year’s second quarter radio results – revealing what we listen to and how we tune in – Ipsos MediaCT’s Andy Haylett and Carat’s Michael Williamson share their key take-outs.