The New York Times has launched NYT Opinion, the first digital product to offer a standalone subscription to all of The Times‘ opinion coverage, alongside a continuous feed of commentary from around the web.
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Despite the £2.26 billion expected to be spent on mobile advertising this year, 45% of the most popular print media publications in the UK do not have a digital site that displays effectively on handheld devices.
From today, Sky customers will be able to watch all content available on ITV – from Coronation Street to Midsomer Murders, and the 2014 World cup when it launches later this month.
A new report from PwC forecasts the UK entertainment and media market to reach £64 billion by 2018, with key growth coming from internet advertising and video games.
As well as having the option to choose from 20 pre-set filters, users will now have the ability to adjust brightness, contrast, warmth, saturation, and more.
Royal Mail study found just over half of people surveyed said they prefer companies to use a combination of both mail and email to communicate with them.
In this week’s round-up of everything mobile, Simon Andrews, founder of Addictive!, looks at the latest deck from influential analyst Mary Meeker, Apple’s purchase of Beats and the rise of fraud in adtech.
The Times Sport App will contain breaking sports news, live match commentary as well as insight, analysis and articles from journalists including Mike Atherton, Lawrence Dallaglio and Matthew Syed.
The inclusion of mobile and tablet data in NRS PADD will allow us to fully harness the power of news and magazine brands to reach a wider, more fragmented audience, writes Jide Sobo, head of mobile, MEC.
The move will see the Financial Times offer advertisers ad time as opposed to ad space, with the newsbrand’s commercial lead describing the current system of buying a set number of impressions as “fundamentally inequitable.”
