Catch up on the key discussion points from the The Future of TV Advertising Canada conference in this podcast episode.
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Stagwell’s ties to Israel may have prompted it to postpone a recent industry gathering, but have they also reignited a long-standing debate about subcontracting for discretion?
The Daily Mail has launched two dedicated social publishers that it hopes will “shape the future of news and entertainment for young people around the world”.
| Tim Lumb
A new Playout report highlights how the platform is integrated into the OOH sector and the role it plays in delivering quality data.
A shadow internet is emerging that isn’t the dark web or criminal. It’s lighter, faster, and crafted not for humans but for machines.
Ozone has officially launched its Audience Connection Platform in the US amid a wider growth push that includes adding nearly 20 additional US publishers to its alliance and hiring more roles in Chicago, New York and elsewhere.
Community and peer advice matter to consumers. Fashion brands have an opportunity to be part of these communities, but only if driven by a real desire to become a constructive member.
There may be varying reviews, but ITV’s lawyers would have slept more easily without this challenge and many must have questioned the wisdom of poking a stick into this hornet’s nest.
It follows a successful pilot with the TV JIC last year. The new survey data won’t be fully integrated until 2027.