Less than a week before MediaTel’s much-anticipated 2011 Year Ahead event, industry body chiefs from Thinkbox, the RAB and Postar give their views and predictions for the year ahead…
More Outdoor articles
Outdoor revenues reached £212.2 million in Q3 2010, up 12.4% year on year, according to new figures from the Outdoor Advertising Association.
Ed Feast, managing director of MarketPlace, comments on the advantages and disadvantages of digitising out-of-home…
Outdoor advertising strengthens brands and drives online search, according to new research from the OAA and Mindshare.
Ocean Outdoor has renewed its contract with the BFI for its IMAX cinema in London until 2016, following the original contract made in 2006.
Mike Baker, chief executive officer of the Outdoor Advertising Assocation, explains why the 2012 London Olympics will be a “media extravaganza” for outdoor advertising.
Ocean Outdoor is launching the first ever “live” digital creative competition today, inviting UK creative talent to compete for the chance to win an advertising campaign worth £250,000.
Mungo Knott, director of insight at Primesight Outdoor, explains why “marketers who are faced with the allocation of budgets would do well to recognise the powerful position of Out of Home…”
BSkyB are planning an advertising campaign for Sky Arts, with the help of photographer Rankin.
Clear Channel’s international revenue, for the second quarter of 2010, is up 2.7% year-on-year.