A total of 20m UK homes had access to an SVOD service in Q4 2024, a marginal dip from the previous quarter. Ad tiers for Netflix and Amazon grew slightly last quarter, and there is still room for more, according to Barb.
Alonuko, Flake Bake, Flora & Curl and Nylah’s Naturals will receive business mentoring and TV airtime.
During a speech on Thursday, Alex Mahon called for urgent industry action and new regulation to ensure young consumers can find quality news on social media platforms.
With the help of AI, people will be able to interact with a wider range of content with their remote, voice, motion gestures, game controllers or phones, and get the big-screen experience.
Sky Bet was looking for cut-through during the busy Christmas period and turned to a mix of “less competitive areas” to “super-size” the gift of sport.
Prototypes will be built by Kantar and RSMB alongside Sopra Steria, while return-path data from Sky boxes and CTV sets with HbbTV software will be incorporated into the new service.
The latest AA/Warc Expenditure Report found strong overall growth in the UK ad market, but TV notably suffered a decline despite growth in BVOD.
Channel 4’s study on Gen Z attitudes presents serious implications for everyone in politics, education and journalism.
The latest Kantar Entertainment on Demand report found that Amazon Prime Video had the highest share of new paying subscribers during Q4.
The AMC will seek to establish and uphold professional measurement standards within the European media market.
