NBCUniversal’s VP of partnerships shares what it was like accepting her job two weeks after having a baby and the biggest turning point in her career.
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ITV is garnering praise for its domestic programming as it battles a tough TV market, while the BBC takes a more internationalist approach.
SVOD has reached a saturation point, presenting opportunity for linear TV as it continues to adapt and innovate.
New research has found the “best combination” of four contextual factors in the home to boost advertising recall.
Sears will now oversee international sales teams across streaming, pay-TV and free-to-air broadcasters, with the goal of uniting the company’s commercial portfolio.
Sale of its 50% stake could allow ITV to explore more licensing opportunities.
Origin, the cross-media measurement solution managed by trade body Isba, will have received £52m in funding by the end of this year.
A new book, Sustainable Advertising, looks at how brands and agencies can help create a better future for all. Its authors discuss some action points.
UK overall media inflation is expected to increase from 0.9% last year, according to a new report.