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The nation’s terrestrial broadcasters put in a disappointing performance during May in all viewing homes, with all but Channel 4 suffering a downturn in viewing share year on year, although the picture was slightly different in digital homes.Multichannel broadcasters continued to increase their audience share in all viewing homes meanwhile, capitalising on the increasing proliferation… Continue reading Television Viewing Round-Up – May 2006

Freeview could be set to overtake satellite by the end of the year, if it continues its current rate of growth.The service currently reaches 27.3% of all households, with satellite reaching 31.5%. Digital terrestrial recorded a year-on-year increase of 8.3% in market share, with digital satellite recording a 2% increase, according to the Trends in… Continue reading Freeview Could Overtake Satellite By End Of Year

By 2010 there will be 34 million digital video recorder (DVR) subscribers (29.5% of households) in the US, up from 13.5 million (12.3% of TV households) at the end of the first quarter of 2006 and 18 million (16.4% of TV households) at the end of 2006, according to a new study released by Magna… Continue reading US VOD And DVR Households To Increase By 2010

MediaTel.co.uk has launched a World Cup Media Centre to bring subscribers the most up-to-date media data and analysis from this summers’ biggest sporting event.Working in conjunction with Nielsen//NetRatings, TNS Infosys Exec and Xtreme Information, MediaTel.co.uk will be providing its 140 subscribing companies with the latest daily analysis, with key reports including; TV overnights for ABC1… Continue reading MediaTel.co.uk Launches World Cup Media Centre

Bounty is to sponsor Love Island when it returns this summer, bringing with it more sun, sea, sand and celebrities to ITV1.Ten single celebrities will be staying in a paradise location, attempting to prove themselves the biggest lovebirds in showbusiness.ITV2 will also be getting in on the fun, with Love Island…Aftersun where viewers get a… Continue reading Bounty To Sponsor Love Island

Mobile TV will take off in a big way this year, according to a report by Informa Telecoms & Media, with the World Cup providing the spark for the launch of services across Europe. Informa predicts that the £300 million of revenue will come from users accessing streaming and broadcast services on their phones in… Continue reading World Cup To Kick Off Growth For Mobile TV

Nuts, the weekly men’s magazine published by IPC, is sponsoring UKTV G2’s Football Fanatics World Cup programming, which kicks off today.The four-week deal sees Nuts sponsor around 60 hours of UKTV G2’s football programming with 480 x 10 second sponsorship credits. The deal also means that the Nuts and Loaded websites will feature online support… Continue reading UKTV G2 Goes Football Nuts

More people are watching digital television in the UK than ever before, according to Ofcom’s latest Digital Progress Report. Digital television viewing in the first quarter of 2006 in the UK was up from 69.5% at the end of 2005 to 72.5% or 18.2 million. For the first time, digital terrestrial households exceeded analogue terrestrial… Continue reading Digital Television Thriving In UK

Advertising revenue at ITV1 could fall by as much as 23% next month, according to media buyers. Britain’s leading commercial channel is expected to see disappointing figures for June, with revenue perhaps falling 3 to 5% year on year in the run up to the World Cup. Many advertisers were deliberately avoiding the World Cup… Continue reading ITV Ad Revenue To Tumble

Viacom Brand Solutions (VBS) has signed up MicroStars, the miniature football star figurines, for an interactive football game that will be available on Nickelodeon’s red button service during the World Cup.The figurines of Beckham, Rooney and Owen, will feature in five football games available in the MicroStars Playzone until the end of the tournament.VBS, the… Continue reading Miniature Footballers Go Red Button Active