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The total number of US TV households is expected grow 47% by the year 2050, from 111.4 million to 163.7 million, according to estimates released today by Nielsen Media Research in its annual report Projected Estimates of TV Households and Persons 2008 to 2050. The report also includes projected estimates for African-American, Hispanic and, for… Continue reading US TV Households To Grow 47%

New research from Leichtman Research Group (LRG) found that 4% of all adults over age 18 in the United States watch video online at home daily and an additional 14% at least once a week. LRG said that by comparison, 93% of adults spend at least one hour a day, on average, watching TV. While… Continue reading US Adults Watching More Online Video

More than half of communications industry executives believe that Internet Protocol Television (IPTV) can generate significant revenue within the first three years of service, according to findings of a survey by Accenture and the Economist Intelligence Unit. The survey of nearly 350 executives from telecommunications, broadcasting and media companies across 46 countries in the Americas,… Continue reading IPTV Could Generate Significant Revenue Within 3 Years

The majority of US households that receive their television signals over the air are still unaware of the digital TV switchover even though an estimated 22 million over-the-air homes need to make some kind of digital decision by February 17, 2009, according to a new survey from the Association Of Public Television Stations (APTS). The… Continue reading US Households Unaware Of Digital Switchover

New research from Informa Telecoms & Media shows that legitimate online TV and video services will generate revenues of US$6.3 billion in 2012, almost ten times the 2006 figure. Informa says that advertising will consistently outperform a la carte and subscription-based download services in terms of revenue generation and North America will be the largest… Continue reading Online TV Revenues To Grow Massively

Over 55s are set to be at the forefront of Freeview takeup in the UK over the next two years, with channels such as BBC4 and ITV3 set to benefit the most. A new report from media analyst DGA says that digital switchover has so far occurred at an uneven rate, with viewers aged 55+… Continue reading UK Digital Platforms Set For ‘Grey Boom’

Nielsen Analytics has released a new report which reveals that advertisers and television programmers are finding new and more lucrative advertising opportunities with broadband video. The study also determined that the use of broadband video actually extends the reach of traditional TV, and that broadband consumers are young, affluent, highly educated, and tend to have… Continue reading Ad Opportunities To Grow With Broadband Video

With digital terrestrial television (DTT) subscriber numbers forecast to expand from less than 36 million in 2006 to 89 million in 2012, and broadcasters preparing for digital switch-over, the market dynamics of local and regional over-the-air video transmission are quickly changing, according to a new report from ABI Research. ABI says that the result of… Continue reading Analogue Switch-off Dates Forcing Broadcasters to Think Digital

December was a poor month for all terrestrial broadcasters, as each saw their revenues fall year on year, with overall terrestrial revenues falling by 8.3%.Making up the bulk of this deficit was ITV1, which saw its revenues fall by £11.6 million year on year, or 9.5%. Over the course of 2006, the broadcaster saw its… Continue reading TV Market Round-Up – December 2006

A new report from JupiterResearch has found that 37% of broadband consumers are interested in having TV programming delivered to their PC. However, the report, Programming for Three Screens: Leverage PC and Mobile Video to Support Core TV Efforts, adds that there is no industry consensus regarding business models or expectations for video delivered via… Continue reading 37% Of Broadband Consumers Interested In PC TV Programming