Findings of the survey will inform an updated action plan that helps businesses create a more inclusive workplace.
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In addition, more than half of Europeans visit linear first when they switch on their TV.
In a nation fond of hoarding, EssenceMediacom had a task on its hands trying to promote the message that eBay is now free to sell.
The array of measurement solutions provide an abundance of subjective information and a scarcity of actionable truth. Advertisers need to keep it simple by focusing on transparency and robust experiments.
TV recovered strongly thanks to the Euros, but full-year outlook remains weak.
The UK’s economic outlook remains “fairly weak”, but the release of the budget could unlock stalled marketing spend.
A recent panel revealed key insights about how advertisers and broadcasters have made significant changes over recent years to make the most of digital tools and measurement.
It’s earnings season and the publicly listed agency groups have been more expansive about their “proprietary media” or “principal-based media” products.
Tequila Rose went big with a Manchester-based gala event, with support from a media plan focused around social media, radio, and OOH.
The UK launch of free Fox-owned streaming service Tubi this summer has already made a dent in rival FAST offerings from Paramount and Amazon.
