In his first regular column for Mediatel, Nick Manning explains how mobile is causing trouble for the entire advertising industry – and what can be done to make it stop.
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The Co-op and BrewDog are deploying rather ‘old-fashioned’ campaigns, writes Dominic Mills – and delivering real purpose in the process. Plus: the perils of being a media lab rat.
As BARB releases its latest Viewing Report, Wavemaker’s Emma Moorhead discusses how new multiple-screen data is changing the way that agencies plan television.
The deal with Bandlab Technologies – which includes the brands’ social, digital, print and experiential assets – is expected to complete by 31 May 2019.
It has been a great week for radio, but threats still lurk on the horizon. Here is our view on the main issues facing the sector.
According to the latest Rajar results for Q1 2019, digital radio has experienced a significant surge – and now encompasses 56.4% of all radio listening, up 3.8% on the previous quarter.
Global and Bauer both record small quarterly declines, but still dominate the commercial market, while talkSPORT and Wireless Group record solid growth.
Ray Snoddy examines the argument by its own co-founder for breaking up and regulating the social media giant.
Two months on from the Christchurch terrorist attacks, Facebook has announced that it will be enforcing new restrictions on its live streaming feature to “limit the abuse” of bad actors using the platform to “cause harm or spread hate”.
In this week’s Media and Marketing podcast, host John Reynolds speaks to Ed Couchman, Snap’s UK general manager. Plus: interviews with magazine bosses at the 2019 PPA festival.