In the second of two parts, media leaders reflect on the year gone by – and offer their thoughts on what 2017 will have in store.
More Digital articles
Dispatches from the front lines of the ad-blocking war, part 1: The Coalition for Better Ads. By ISBA’s Mark Finney.
Nine of the 10 most popular online news sites recorded an increase in daily browsers in November – with the Telegraph and Independent both boosting traffic by more than a fifth.
It’s a…miss! Only 53% of ad impressions served in the UK were viewed by people of the age and gender advertisers intended, according to a new study from Nielsen.
Like too many political campaigns, some in the media industry are promoting falsehoods to fit a biased agenda. With ample evidence, BARB’s Joe Lewis sets the record straight.
The industry is facing an almost perfect storm of threats – mostly internal, mostly self-inflicted and often the result of self-delusional thinking, writes Dominic Mills.
Some broadcasters are anxious of the perceived threat posed by Facebook and Google. Ryan Jamboretz says it’s time to stand up for everything that’s great about the TV business.
News UK’s commercial arm, The Bridge, has hired Ian Hocking to fill the newly-created role of head of programmatic.
Currently global chief revenue officer at Performics, the Publicis-owned performance marketing agency, Bertozzi will start in the new role in January and will be based in London.
The new rules were announced today by the Committee on Advertising Practice and ban the advertising of high fat, salt or sugar food or drink products in children’s media.
