Report calls out brands for using ‘scare tactics’ to encourage shoppers to purchase through the illusion of limited stock and competition for a particular product.
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A review into the future sustainability of newspapers and quality journalism is to be welcomed, writes Raymond Snoddy – but don’t underestimate its chances of turning into a hollow farce.
In an effort to preserve the future of high quality national and local newspapers in the UK, the Prime Minister has launched a review, which will investigate the overall health of the news media.
In this week’s episode, host John Reynolds speaks with James Murphy and David Golding, founding partners of advertising agency Adam & EveDDB, famed for the John Lewis ads – which have just celebrated 10 years.
Leon Taviansky, who has been chief operating and financial officer since 2013, takes up the position of CEO after playing a “significant role” in transforming Exterion Media and driving growth.
Barber, whose role at Radiocentre is unaffected by the appointment, will provide strategic advice as the organisation develops its long-term vision to step up its offering and grow the business.
Klein will join the group executive leadership team and be responsible for Sky’s overall brand and marketing development.
Upcoming changes to privacy regulation are sure to upset many parts of the advertising industry – but for some it offers huge opportunities, writes David Brennan.
Too often internal conflicts hamper any pan-industry attempts to lobby effectively, writes Bob Wootton – but there is a new opportunity to fight harder.