More Opinion articles

Joel Franklin, senior supply consultant at The Programmatic Advisory details the role, benefits and use-cases of the curated marketplace 

After the MoS’s attack on Jess Brammer, Ray Snoddy looks at the politics of appointments and asks if a word from God can save Channel 4

Bob Wootton looks at the case for attention metrics, payment terms and a return to the office

Laura Wade VP, EMEA content and innovation at Essence offers three key areas adland needs to focus on for sustainable transformation

Why is it that we can celebrate the achievements of Paralympians yet refer to others in society with similar conditions as ‘disabled’?

Dominic Mills shakes off his London bias to look at what’s happening in the ad economy in other areas of the country

It’s right that Nielsen (and BARB) are held to high standards. What about the rest of the media ecosystem?

For all its faults, one thing the Daily Mail does well is campaigns, says Ray Snoddy as he looks at the six-year effort to get visas for Afghans

Nikki Cunningham, MD at Curious London reflects on the accident that changed her life and what she’s learned from a serious head injury

For as long as Dominic Mills can remember, adspend and GDP have been in sync. But now the link appears broken – in a good way