Publishers faced several headwinds in 2024. Old papers changed hands, US owners meddled in editorial processes, digital traffic was harmed by changes to search, and keyword blocklists undermined journalistic efforts.
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The planning tool has been overestimating BVOD reach for years. The TV measurement body is now working on a fix that would align its reporting with CFlight.
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Media agencies are under immense pressure. With new models emerging and more evidence of what advertisers want in the new world, change is afoot.
The lords report on news was a balanced read that contained well-meaning recommendations but, until there’s robust legislation in place, can we truly protect the future of news in the UK?
Today, 21 November, is World Television Day. And it’s a timely reminder of how advertising can support democracy alongside commercial interest.
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The theme of this year focuses on how the medium offers access to trusted information in an era of fake news.
The newly promoted Jack Benjamin and outgoing editor-in-chief Omar Oakes discuss a flurry of updates about streaming service user numbers and how their ‘premium vs ad’ strategies are evolving.