WPP’s Mindshare has promoted Ruth Zohrer (pictured above) and Alan Weetch to its leadership team in a bid to “evolve its planning offer” across the UK.
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PrideAM has launched its 2018 competition asking adland to reimagine a mainstream advertising campaign for a LGBT+ audience.
From Sir Martin Sorrell’s rock throwing to the bad news for Accenture’s rivals, Dominic Mills deciphers Cannes 2018.
The Ozone Project – a joint digital ad sales house from News UK, Guardian and Telegraph – is welcome news and brings mutual benefits to advertisers and publishers, but agencies have expressed caution over aspects of the deal.
After picking up the The Grand Prix campaign for Tesco’s Food Love Stories with BBH, MediaCom has been named Media Network of the year at the 2018 Cannes Lions Festival.
The findings show that on a 12 month rolling basis to March 2018, combined revenue increased by 5.4% to £371m.
Almost half of UK households are forecast to own voice assistant by 2022, representing a shift to an era of ‘ambient technology’. Consumer trust will need to be central to its success, writes Andy Dobson.
The heat is on as London’s top media and creative agencies are hopping, skipping and jumping this month in a bid to be crowned London’s fittest agency – all in support of ActionAid.
Dominic Mills presents a selection of observations about the week’s impossible-to-ignore Cannes Lions festival – including an FBI probe, questionable leadership, hypocrites and freshly-minted acronyms.
Ascential said it intends to combine Warc with Cannes Lions’ The Work, to form a digital subscription product of scale.