The content intelligence business now offers insights on 1,850 FAST channels alongside the five major SVOD platforms.
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The tie-up aims to improve audience targeting for media buyers by integrating Experian’s household consumer insights into FreeWheel’s tech stack.
Andy Carter will replace Bignell as CEO of PMX.
Molly Rose Foundation’s Andy Burrows and Conscious Advertising Network co-chair Harriet Kingaby discuss what’s at stake if advertisers don’t apply pressure to social platforms serving harmful content to teens.
The awards’ standard deadline is coming up on 29 August — get your entries in to avoid missing out.
The academic joins Jack Benjamin to discuss the ‘antidotes’ to enshittification, how AI slop is taking over our TikTok feeds, the ethics of chatbots and whether business incentives are aligning with social incentives for technological change in media.
As OOH continues to evolve, 2025 is shaping up to be a landmark year for format innovation in the UK.
UK broadcasters are betting their new ad marketplace will lure digital-native brands to TV, creating implications for how the medium is bought.
The Media Leader reached out to previous cohorts to see what they got out of The Future 100 club and why its beneficial both professionally and personally.
Oliver Yonchev, founder of Cocreatd, argues that AI can be creative. What does this mean for brands and agencies?
