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The merged entity will bring together 20,000 direct advertisers spanning more than 50 markets, according to the companies.

Jack Benjamin and Omar Oakes discuss the major media and advertising stories of the week, including YouTube rejoining Barb.

The latest quarterly Rajar figures are out and commercial radio broadcasters have reacted with jubilance over continued growth.

Rajar Q2 2024 analysis: The addition of North has provided the Global station’s breakfast programme with a double-digit boost in weekly reach.

Rajar Q2 2024 analysis: Share of listening on digital platforms continued to grow relative to AM/FM radio in Q2, according to new Rajar figures.

Rajar Q2 2024 analysis: Commercial radio has notably continued to increase its share of listening relative to the BBC, achieving a record share of 55%.

The AA taskforce’s first report urges advertisers to learn about AI tools at their disposal while cautioning about the need to do so with safety and legality in mind.

More than a third of YouTube’s viewing comes from inside UK homes. Is it time to finally consider the video-sharing giant as a rival for TV ad budgets?

Co-founders Stephen Colegrave and Peter Jukes still believe in the advantages of print. The pair discuss a new culture edition under consideration and taking on the US market.

Analysis: Tech and social media companies offer certifications as a way to help improve agency relationships.