More Industry News articles

A panel at The Future of Media Manchester considered the need for TV to lean further in to data and performance to be more competitive for media budgets.

New research highlighted how the LGBTQIA+ community feel about OOH ads and recommended action points for brands.

Voxi’s summer campaign was framed around turning chicken boxes into phone stands to beat greasy screens and appeal to young social media users.

Podcast: Omar Oakes and Jack Benjamin review the big stories this week, after which Omar is joined by Wacl’s president Karen Stacey and vice-president Claire Sadler to talk about why the female leaders’ network is looking for new partners and ways of raising money.

At Amazon’s London upfronts event on Wednesday, the retail and streaming giant revealed Prime Video’s UK audience reach, new ad formats and investment in live sport.

The tech platform has launched a product in beta called Moments to enable publishers to place vertical videos into articles.

Find out some top tips from judges on how to craft a good entry.

At Pinterest Presents 2024, executives showed off new AI solutions for advertisers and urged brands to support both business and moral values by moving spend away from the online advertising ‘duopoly’.

Commercial radio maintained an 84% share of listening among commercial accessible audio hours, according to latest Rajar Midas data.

Immediate is rethinking how it defines first-party data to offer not just targeting based on audience insights but “next-generation” contextual capabilities.