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Consumer tolerance of ads varies by age, channel, content genre and even whether it is viewed with others.

Gracenote found that there are now more than 500,000 pieces of content across the five major SVOD platforms.

The Disney EMEA sales chief on the evolving CTV landscape, diving into the world of programmatic and building relationships in a close-knit industry.

With a review of media merger laws under way, perhaps next on the list for the culture secretary could be the small issues of wider media ownership and proper compensation from the tech giants?

According to Barb’s latest survey, Netflix and Disney+ ad tiers have continued to grow substantially quarter on quarter.

In addition, the streamer has sold out all of its inventory for its Christmas Day NFL games.

The media we create for ourselves is the best tool we have to combat noise and disinformation.

Editor in chief Omar Oakes sits down with Isba director general Phil Smith to discuss Origin’s future and consider criticisms around measurement standards.

A new DCMS report has found linear TV viewing time will decline to a 25% share by 2040.

Hearts & Science tapped into passion points and creative pursuits to highlight The National Lottery operator’s message.