The campaign aims to raise awareness of half a million vulnerable people in the UK who must continue shielding from Covid-19 and can’t lead normal lives.
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The House of Lords has published a report recommending advertising for high carbon or environmentally damaging products should be “restricted”.
Its total portfolio of digital screens across the UK is now at 1,300 with a digital presence in every city in the top 30.
Marketing budgets should be seen as an investment, not an expense to be trimmed.
Ad revenue growth for the UK out-of-home industry surged by 79% for the first six months of 2022, latest estimates have shown, as the sector recovers from Covid-19 restrictions.
ITV CEO Carolyn McCall spoke to The Media Leader editor Omar Oakes today at The Future of Media about plans for launching ITVX.
As part of our series on the big issues facing the media in 2023, Raymond Snoddy makes the case for developing a more comprehensive idea of trust to combat misinformation.
The Attention Council CEO Andy Brown and media analyst Ian Whittaker have joined forces to argue for three key requirements for advertisers to evaluate TV alongside digital video.
In brief: Mindfulness campaigner and podcaster Jay Shetty took over Piccadilly Lights digital out-of-home screen with a message for World Mental Health Day.
Partner content: Ozone’s latest insights will help planners and brands alike reach millions of online readers in the build up to and during the most wonderful time of the year.