A focus on transparency, indies versus holdcos, predators circling legacy brands… 2025 will see some big wins for those who make the right bets and fight the good fight.
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For my last column as editor-in-chief, I’d like to sign off with a celebration of those that best demonstrated The Media Leader’s values of disruption, inclusion, courage and excellence this year.
The Henley Centre’s influential Media Futures 1999 analysed how the internet would impact businesses and consumers. Its authors look at how it helps us go about looking at the future of AI now.
| Maria Iu
It’s a big question. But The Media Leader went there. Here’s what some of our industry’s luminaries have to say…
From supporting managers in their mental wellness to handling the summer parenting juggle to fighting sexual harassment, Nabs shares its key themes in 2024.
Neurodivergence can unlock opportunities to improve advertising relevance and effectiveness. Here’s where we can start.
To truly minimise the industry’s environmental impact and create transformation across the ecosystem, advertising and media businesses must examine their own emissions.
When Omnicom and IPG merge, nothing really changes apart from some agency brands get shut down and a lot of people lose their jobs. The big holding groups remain one homogenous blob.
| Maria Iu
A deal was confirmed on Monday.
Nick Manning has decided to write to Santa this year for the first time. Will he get his wishes?