The behavioural consultants speak to host Jack Benjamin about whether attention spans are truly shortening and why we still use social media even when so many agree it’s a negative force on society.
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Analysis: The potential merger would likely result in a smaller streaming market and less content production. It would also consolidate powerful information ecosystems into fewer, Donald Trump-aligned hands.
The Media Leader introduces the quarter-finalists of the return of Media Mind. This time: Goodstuff.
With the new LHF advertising restrictions less than a month away, The Media Leader is exploring how different channels are preparing for the change and how they will be affected. First, the audio sector.
Analysis: Netflix joined Disney and Roku in partnering Amazon DSP as the streaming wars get collaborative on advertising.
| Maria Iu
Research from The Trade Desk stressed that advertisers should not mistake reach for value.
The Media Leader meets the quarter-finalists of the Media Mind tournament. First up: Walk-In Media.
Over 150 people gathered for an afternoon of padel and community to raise funds at the event organised by Mail Metro Media.
The move follows revelations that Stagwell had worked on a research project with the Israeli government.
WPP Media has reorganised its leadership team to better align with CEO Brian Lesser’s vision to streamline operations. Who’s doing what?