Year-to-date box office surpassed £365m and is now running 7% ahead of 2025.
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The Media Leader (part of the Adwanted Group) has been announced as a media partner for the World Out of Home Organization (WOO) Annual Congress, taking place in London from 3-5 June.
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Alphabet, Meta and Amazon all announced Q1 earnings on Wednesday, reporting continued strong growth, attributed in part to AI-driven advertising innovations.
Advertising Association (AA) president Andria Vidler speaks to James Longhurst on stage at Future of Brands.
Five B Corp companies will be rewarded with a share of £600,000 of free Channel 4 advertising airtime.
Welcome to the Brief, The Media Leader’s round-up of media news.
Omar Oakes and Hamish Nicklin debate for and against the prompt: “AI means you don’t need human creativity in ads anymore. You come to a media owner or platform, you tell them your objective, connect your bank account, and everything is done for you.”
Following consultation with a forum of industry leaders AA/Warc has made three changes to its reporting practice as total adspend continues to grow.
Welcome to the Brief, The Media Leader’s round-up of media news.