More Opinion articles

The CEO of the Digital Place Based Advertising Association reports on a week in Las Vegas, navigating the potential for DOOH in an increasingly AI-driven landscape.

What does a young Beckham have in common with a young Windsor? Both are content to vent their rage in public to the detriment of future happiness. 

The opportunity for AdTech is not louder promises, but AI tools that quietly make everyday planning and buying easier. Converge’s CEO explains.

Brands should build bridges before towers and think breadth before breakthrough. Phil Rowley explains Horizontal Progress. 

What happens to trust when AI sits at the centre of how we communicate? The IAA UK’s executive director distils the key discussion points from this recent debate. 

Understanding evidence on how the brain functions can help leaders design roles, schedules, and workspaces that consign Blue Monday to the bin.

Adwanted Events’ co-founder shares his thoughts on the raised challenges and outcomes from last month’s FTVA Global conference.

The Alliance of Media Independents may be at the start of its journey, but its successes suggest it’s already making a significant impact.

If we don’t fix AI bias, autonomous agents will systematically defund premium media in favour of performance marketing. Jon Block explains how.

As AI models advance and more attention and semantic signals enter the mix, curation will continue to shape programmatic strategy. Onetag’s global marketing director explains.