More Uk articles
Social media platforms are “primary pathway[s]” for organisers of human trafficking efforts to recruit victims in support of a wide-ranging online scam industry centred in South-East Asia. Facebook in particular was “the most widely used platform” for trafficking recruitment, with moderation efforts described by victims as insufficient.
The debut Marketing Procurement Awards (MPAs) highlight how the discipline has moved from a supporting function to a defining force in how marketing delivers value.
As ideals and identity become more important, brands must rediscover the meaning of commitment and dare to reclaim their values, writes mnstr’s senior creative strategist.
Welcome to the Brief, The Media Leader’s round-up of media news.
Media planning can feel like an elusive practice to those outside of agencies. In our ongoing series, Talon’s Priya Johal takes us through her daily routine.
Media strategy is no longer about choosing between YouTube and broadcasters. It is about understanding the economic properties of each
Publicis Media led both of Comvergence’s total and net new business global rankings last year, generating $10bn in new client billings.
Welcome to the Brief, The Media Leader’s round-up of media news.
Discovery is not a “nice-to-have” layer on top of TV content; it is increasingly the product, writes NAGRAVISION’s Tim Pearson.