The CEO of Bauer Media Publishing UK discusses why the route into the industry needs to be built deliberately, rather than celebrated occasionally.
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Analyst Ian Whittaker continues the Origin debate and explains five questions which could determine its future.
The deal reflects a wider shift among streaming services, as Netflix and Disney+ look to creator-led football content to attract and engage audiences.
As scrutiny of AI, social platforms and the internet increases, trust is quietly becoming one of the most valuable forms of media currency.
The conversation around AI has become unbalanced. We’re spending too much time discussing how intelligent the technology is becoming, but far less time asking whether we’re teaching it the right lessons.
The podcast company has hired a former talent agent as its new head of IP development, tasked with turning existing and in-development shows into big screen propositions.
The best planners know that the same person needs different things at different times. They can read cultural moments and know what’s appropriate, Caroline Manning writes.
By feeding brands a diet of automated templates and opaque algorithmic media, we are stripping out the vital nutrients of communications strategy. We have entered the era of ultra-processed planning, writes Charlotte Netherwood.
Media Mind has drawn the agencies and media owners that will compete against one another this autumn for a place in the semi-final.
Analysis: While AV buyers say planning strategies are unlikely to be affected, YouTube has moved to align its public-facing audience measurement with platform standards rather than TV standards.