Welcome to The Brief, The Media Leader’s round-up of media news.
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The competition, now in its second year, gives five B Corp businesses £600,000 worth of TV advertising airtime to fuel positive consumer behaviour change.
Richard Poustie, former CEO of Kantar Media UK & Ireland, reflects on the lasting contribution of a giant and friend in UK media.
Welcome to The Brief, The Media Leader’s round-up of media news.
During a presentation at SXSW London, Neil Patel, co-founder of American digital marketing firm NP Digital, advised brands to acknowledge AI search as a demand-generator.
Last week, The Media Leader took a deep dive into the OOH industry, hearing from industry leaders on the challenges and trends, and sharing original reporting from WOO 2026 and the sector’s growth.
Over two days, Twitch and Amazon Ads unveiled a wave of product announcements, shared new advertising effectiveness data and opened their doors to brands.
Welcome to The Brief, The Media Leader’s round-up of media news.
Year-to-date box office surpassed half a billion during the month (£505.3m) and is now running 11% ahead of the equivalent period in 2025 and 33% ahead of 2024.
We asked experts from the OOH industry what were their favourite OOH campaigns throughout history and why they resonated.
